We measure what we claim.
A number that looks good without context tells us nothing. We put regions with and without media side by side and see what holds up.
About
An independent agency. Amsterdam, De Hallen.
An independent agency from De Hallen in Amsterdam. A team that does not see brand and performance as opposites.
Who we are
A small agency with a lot of precision.
Draft Digital started in De Hallen with one conviction: marketing only counts when it measurably contributes to growth. To what is left at the bottom line, not to what a report says.
We work with brands that take their media seriously. Sometimes we do everything, sometimes we add to an in-house team. Always with short lines between you and the people doing the work.
We believe the next generation of agencies will win on the quality of the thinking and the strength of the proof. Hourly rates and buying volume are running out of road. That is where we invest.
What drives us
Four principles we do not bend on.
Brand and sales, at the same time.
Bad performance damages a brand faster than performance itself ever does. Our creative and media plans are built for both.
You work with the people themselves.
No row of account managers in between. You speak to the specialist running your campaigns and the strategist guarding the framework.
No dependency.
Data, accounts and assets stay yours. We build setups that keep working if we are gone tomorrow.
The team
Meet the whole teamThe people behind Draft Digital.
Senior people who work on media and data every day, and still get energy from it. You work with them, not with an account manager in between.
Erik Hornung
Founder / Account Ownership
Lars Postmus
Founder / Innovation & Strategy
Loes Foole
Operations Lead
Alessandra Roucos
Digital Marketing Consultant
Aliks Roling
Digital Marketing Consultant
Lynn Suurmeijer
Digital Marketing Consultant
Jiske van der Schaft
Digital Marketing Trainee
Samuel Borst
SEO Specialist
Willem van der Hoeven
Digital Marketing Consultant
Jasmijn Kruis
Digital Marketing Consultant
Wessel Versteeg
Digital Marketing Consultant
Thijs Duinhouwer
Digital Marketing Trainee
Sara Schenk
Operations Intern
Barbara Palfenier
Growth Lead
Mark Meijs
PPC Specialist
Jonathan Sam
SEO Specialist
Don van Diest
Social Specialist
Nicoleta Ursu
Digital Marketing Consultant
Floris Bruin
Data & AI Lead
2022Founded
12+Clients in 2026
19Specialists
Get started
Is Draft Digital a fit for your brand?
You will know fastest in a first conversation. No pitch, just an honest assessment.