We measure what we claim.
A number that looks good without context tells us nothing. We put regions with and without media side by side and see what holds up.
About
An independent agency. Amsterdam, De Hallen.
An independent agency from De Hallen in Amsterdam. A team that makes brand and performance work together.
Who we are
A small agency with a lot of precision.
Draft Digital started in De Hallen with one conviction: marketing only counts when you can measure what it adds to growth, at the bottom line.
We work with brands that take their media seriously. Sometimes we do everything, sometimes we add to an in-house team. The lines between you and the people doing the work stay short.
We believe the next generation of agencies will depend on the quality of their thinking and the strength of their proof. That is where we invest.
What drives us
Four principles we do not bend on.
Brand and sales in the same plan.
Bad performance damages a brand faster than performance itself ever does. Our creative and media plans are built for both.
You work with the people themselves.
You speak to the specialist running your campaigns and the strategist guarding the framework, without a row of account managers in between.
You stay the owner.
Data, accounts and assets stay yours. We build setups that keep working if we are gone tomorrow.
2022Founded
12+Clients in 2026
19Specialists
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